Commissioned by SoccerBible, Authentic Athletes led the end-to-end production of adidas × BSTN × FC Bayern Munich's From the South to the Heart campaign, celebrating the launch of the club's Third Kit. From pre-production through final delivery, the production was managed end-to-end, coordinating talent, crew and logistics to deliver campaign photography and a making-of video for the official launch.

Authentic Athletes Role: Production Lead

Scope

• End-to-end production

• Photographer

• Project & budget management

• Client communication

• Talent & crew coordination

• Production logistics

• Post-production management