CELEBRATING THE WOMEN’S

Commissioned by SoccerBible, Authentic Athletes led the end-to-end event production for adidas' On A Plate activation celebrating the UEFA Women's Champions League Final in Lisbon. Bringing together around 80-90 selected guests, the intimate dinner took place inside the historic depot where the city's iconic yellow trams go to sleep overnight, creating a uniquely local experience. From production planning and guest logistics to venue coordination and on-site execution, Authentic Athletes managed every aspect of the event to deliver an authentic brand experience rooted in Lisbon's culture.

Authentic Athletes Role: Event Production Lead

Scope

• End-to-end event production

• Project & budget management

• Client communication

• Guest experience & hospitality

• Venue & vendor coordination

• Guest logistics

• On-site production management