adidas - Road to Glory Pack

Commissioned by SoccerBible, Authentic Athletes led the production of adidas' Road to Glory FTW Pack campaign for the FIFA Club World Cup. Shot across three countries with players from Paris Saint-Germain, FC Bayern Munich and Mamelodi Sundowns, the campaign combined fast-paced production with immediate content delivery. From pre-production through final delivery, Authentic Athletes coordinated every stage of the production to deliver campaign photography and video assets.

Authentic Athletes Role: Production Lead

Scope

• End-to-end production

• Second Shooter

• Project & budget management

• Client communication

• Talent & crew coordination

• Production logistics

• Post-production management